Logos, Stationery & Identity Packages for Lawyers

A Better Way for Attorneys to Buy Logos Online

Hello. I'm Kerry Nesbit.

In creating Logos for Lawyers, I reviewed a number of competing logo design web sites targeting the legal services market, looking for ways I could make my site even better than the best. Here are some key differences I hope you agree make my site your best option for buying a law practice logo online:

See Your Logo Design Concepts Now, Before You Buy

Most sites price logo design based on the number of creative concepts you see. The more you pay, the more chances they have to create a design you'll like, but you can't be sure what the concepts will look like or that the four or six or ten concepts you pay for up front, sight unseen, will include at least the beginnings of a logo you like and can use.

On my Logos for Lawyers site, I decided to go ahead and create dozens of design concepts suitable for a variety of law firms and post them on the site for you to see before you buy.

Granted, many of the concepts will not be appropriate for your law firm, and if I were doing a custom logo design project just for you, I wouldn't present them.

Still, I'm confident if you browse the logos on this site, you'll see at least as many workable designs right now as you'd see days from now if you purchased a premium-priced package from a competing site.

You Do Have To Visualize

My way of selling logo design online does require a bit of imagination on your part.

If you order from most other sites, the one to ten concepts they prepare for you will include your law firm name. Here, as you browse the 81 concepts and 162 logo designs, you will need to visualize what your law practice name might look like as part of the designs.

What makes your extra effort worthwhile—you get to choose from dozens of logo concepts rather than ten or fewer—all for sale at the same affordable price, all with unlimited revisions to text, design element positioning and colors, all with the same full complement of deliverables and all with a complete satisfaction guarantee.

You don't have to fill out lengthy forms, describing your practice and your clients. You don't have to scrutizine a logo design comparison chart, weighing the higher costs and lower risks of more concepts and unlimited revisions against the lower costs and higher risks of fewer concepts and limited revisions. You don't have to wonder if the first draft will be anything like what you have in mind.

You just look for logos you like among the design concepts. If one of them makes you say, "That's us!" you can order it, confident you'll end up with a logo that's right for you and your law firm in as little as a day or two.

If you see several designs and say, "That might be us, and so might that one and that one, too," I suggest you print out the pages showing your favorites and ask your colleagues and clients to help select the one that best conveys the strengths and character of your practice.

Don't see any design concepts you like? Then of course, you're perfectly free to leave the site without spending several hundred dollars to find out my designs are not what you have in mind. That works out best for both of us.

Revise Your Designs Until They're Just Right

Especially with their lower-priced options, most other sites limit the number of revisions you may make to your logo or stationery design.

Of course, it's easy to understand why the competing sites limit revisions—especially in the lower-priced packages offering only three or four concepts. After all, you haven't seen the concepts, and neither of you knows beforehand if their initial drafts will include even one design you like. They can't risk offering unlimited revisions unless you pay for eight or ten concepts, giving them more chances to please you and fine-tune the concept you choose.

But what happens if you've used up all your "rounds" and you're still not sure about the colors? What if you spot a typo you missed on your last-chance business card proof? Do you settle for a design that's not quite right? Are you supposed to pay more than you bargained for to get the error corrected?

When you buy logo design services from this site, you know essentially what your logo will look like before you order. So once I customize the concept with your name and tag line, I'm fully prepared to make as many revisions as needed to fine-tune it to your complete satisfaction.

And with stationery design, I can't imagine stopping short of correcting a typographical error or repositioning an address that doesn't look quite right to you where it's placed, just because we've already been back and forth a few times.

So I decided to offer unlimited revisions to all the graphic design services I sell.

In more than 25 years of working with clients, including a 95-attorney law firm I worked with for three years, I've found most people want to get their projects finished quickly, to their satisfaction, and are simply too busy to get caught up in endless rounds of revisions.

Some make more changes and want to see more variations than others, but for every client who asks for ten revisions, five others are perfectly satisfied after only two or three. So it works out, and all my clients end up happy with their logos and stationery designs.

If you turn out to be the exception to that rule and I can't make the concept you've chosen work for you—and so far, that has happened only once—I'd rather refund your money than leave you dissatisfied. For more details, see my satisfaction guarantee on this page and read the service agreement.

Pay More, Receive More

When logo design pricing is based primarily on the number of concepts and revisions you receive, you still end up with one logo, whether you've bought the one concept/one revision package or paid twice as much for the four concept/three revisions option.

With Logos for Lawyers, when you pay more, you receive more deliverables—a second, companion design so your logo fits well in both horizontal and vertical spaces, more business cards, more letterhead and envelopes, or a pocket folder to match your new stationery.

I do offer a "Choose Three & See" option if you want to see your law practice name in several designs before you make your final logo concept selection. For that one option, you do pay more for more choices and end up with a single logo design. For all other design services and printing products you buy from me, if you pay a higher price, you receive more.

My One-Concept-Per-State Policy

In choosing to create 162 logo designs "on spec," price them at $247 apiece and post them on this web site, I'm making it clear—this is not my custom design work. Of course, as you browse the concepts, it will probably occur to you that other lawyers may choose the concept you're considering, too.

But you want your logo to be one-of-a-kind. You don't want to open the Yellow Pages and see some competing firm across town using a logo that looks like yours.

I understand your concern. I don't want that to happen to you either.

So each time I sell a logo to any law firm based in the United States, I "retire" that design concept and its matching companion concept in the state where my client's law firm is based and revise the web page to indicate the concept is no longer for sale to attorneys in that state. You can confirm the availability of a design you like by checking the Availability section in the lower right corner of the page featuring the concept.

Especially now, while the site is relatively new, most designs are available in most states. As time goes on, the most popular designs may well be spoken for in your state. So if you see a design you really like, I encourage you to claim it now.

Call Me

In reviewing a package comparison chart on one of the competing logo design sites, with prices starting at $299, I noticed "direct phone consultations with designer" are available only with the $1,349 and $2,999 packages.

If you want to talk to me about your logo and stationery design, before you buy or while we're working on your project, call me at 336 723-7011. I'm usually at work between 8 a.m. and 6 p.m., Eastern time, and if I'm here and available to take your call, I will. If I don't answer, please leave a voice mail message and I'll be happy to return your call.

Of course, you can email me any time, and I will answer as soon as I can. I'm somewhat compulsive about keeping my in-box empty, so you can expect to hear from me fairly quickly.